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DESIGN

こんにちは!

Blow is a creative bureau for brands.

 

Yes, it’s ‘Bureau’. Why? Well, for starters at least one French person works here and we'll be damned if we didn’t respect his French heritage.

 

We create powerful brand images in design and marketing communications through strategic insight. We consider this truly creative – connecting truths about brands into successful brand identities. Design solutions have to be aligned with a brand’s overall positioning in the market and in the minds of consumers or clients to be of value.

 

Designers don’t get how complex brands are, strategists don’t get how beautiful. Blow's expertise is design and brand strategy – but as it is with the nature of these two things in particular, the thinking behind it can be applied to an abundance of problems.

 

 

 

“When to going gets weird, the weird turn pro.”

 

- Hunter S Thompson

 

LOGO DESIGN

VISUAL FX

BRANDING

MOTION GRAPHICS

EVENTS

EDITORIAL DESIGN

ADVERTISING

CREATIVE WORKSHOP

APPAREL

SIGNAGE

ILLUSTRATION

COPY WRITING

VIDEO

INTERFACE DESIGN

WEB DESIGN

4C NODES

INSIGHT ANALYSIS

M.M.O.M.

STRATEGIC WORKSHOP

S.W.O.T.

BRAND LINE

CONSUMER JOURNEY

ASSUMPTION SURFACING

BRAND CONSTELLATION

GRAPHIC DESIGN

BRAND STRATEGY

Positioning

distinction

Vision

PURPOSE

Behaviours

VALUES

Ambience

Voice

FUNCTION

SIGNATURE

COMMUNITY

INSIGHT

BRAND

Constellation

FACT

Fiction

Singular BRand Building Discipline

Design x strategy

by

COGNITION

Identity

SEMIOTICS

ICONs

PORTFOLIO

TYPOGRAPHY

STYLE

Conversations

Emotional

Rational

Force Majeure

vernacular

Our thinking is ancient, prehistoric even. Spoiler. No, it’s not Sun Tzu, he’s relatively well recorded (By the way, if you want learn about marketing, make it easy for yourself and find a book about marketing, not large scale military strategy). What we had in mind is as old as cognition itself, probably. Or in other words, for our working hypothesis, we have likely around 400.000 years of empirical evidence.

 

Think of brands as star constellations. But firstly...

 – THE MINTON HOUSE –

OPEN

 EVERY DAY*

9AM-6PM

*Special weekend rates apply

[email protected]

 

+61 (0) 407 073 814 NICK

+61 (0) 401 930 183 MARCH

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